George Whitesides: The Scientist Who Advocates Simplicity

  George Whitesides is one of the most important scientists in the world today. He’s certainly considered to be one of the most influential chemists. In fact, in 2006 he was listed as the most widely read and cited chemist by the international scientific community. However, what does a scientist in this area have to contribute to the social and personal world? In his case, a great deal. His ideas about knowledge and thought are fascinating. One of the ideas that George Whitesides insists on is simplicity. Although it may not seem like it, this concept is endemic in today’s…