Bien-Etre / Well Being

Five Neuromarketing Strategies That Make You Buy


  You like to think that you’re a rational being and that you make decisions freely and carefully. However, this desire is far from fulfilled. That’s because unconscious processes often come into play in your decision-making, particularly when it comes to buying things. In fact, neuromarketing strategies exploit this blind spot to influence your purchasing decisions. We’re going to talk about some of the most used strategies in this field. Every campaign and advertising strategy seeks to arouse the attention of the consumer and persuade them to buy the product or service that’s on offer. This process is optimized thanks…

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Chantal Maille
Praticien en Psychothérapie - Psychanalyste, Coaching conjugal & Sophrologie

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