The rule of awkward silence is an emotional intelligence tool. It’s used by people like Jeff Bezos, creator of Amazon, and Tim Cook, the CEO of Apple. However, the figure who proposed it in detail was the consultant Justin Bariso. In fact, he’s written a book on the subject that’s been extremely well received: Applied EQ, A Guide to Emotional Intelligence in the Real World. In reality, those who use the rule of awkward silence never tire of discussing its benefits. They suggest it’s not only an effective weapon for gaining control over an audience or a workgroup but…
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